LOGO DESIGN IDEA – Thinking with letters, shapes and colors

This book illustrates logos from the perspectives of “characters,” “shapes,” and “colors,” explaining the process of their creation.

Besides the ideas leading to completion, it also introduces the ingenuity, challenges, and behind-the-scenes stories of their production.

[Attractions of the book]
– Understand the concepts and mechanisms of logo design
– Explanation of logos from three perspectives [characters, shapes, colors]
– Easy-to-understand diagrams of the process and points of ingenuity up to completion
– Actual examples using real logos as motifs!

[Recommended for]
– Those who want to learn logo design
– Those who want to develop characters into logos
– Those who want to know the thinking and ideas behind logo creation

Featured Creators (in alphabetical order)
Tomonori Okazaki [Okazaki Design]
Ami Kaneko
Dai Sasahara
Ayano Shibayama
Kanki Shimizu
Ryousuke Tsukamura [siori design]
Moemu Tsukamoto
Akira Nemoto